E-Commerce Automotive AfterMarket Statistics, Growth Insights & Predictions To 2030

E-commerce automotive aftermarket is poised to witness a
tremendous growth over the forecast period of 2020 to 2026 on account of
growing digitization of sales channels along with increased inclination of
industry players to advertise and sell their products through e-commerce
websites. Furthermore, advanced algorithms and bigdata allow automotive manufacturers
to acquire and process large amounts of data enabling them to target specific
advertisements to the consumers and cater to their needs accordingly. Besides,
e-commerce companies such as AutoZone and Amazon are primarily using this
data-driven approach for positioning of exclusive product advertisements
providing the customers a convenient way for online purchase.

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Increasing average age of passenger and commercial
vehicles, especially across developed economies, has evoked the demand for
repair and maintenance parts. Citing an instance, in the U.S., the average age
of passenger cars has shown a continuous rise throughout last three decades
recording 9.0 in 2001, 9.5 in 2009 and 10.1 in year 2017. Speaking of
developing countries, the suboptimal quality of highway and transport
infrastructure is expected to instigate the demand for automotive replacement
parts, thereby propelling e-commerce automotive aftermarket growth.

Third- party retailers segment comprising auto centers,
independent repair shops, franchisee repair shops and authorized repair shops,
are majorly opting for online distribution channels to increase their profit
margins. Additionally, increased usage of mobile and enhanced internet
infrastructure will stimulate the segment penetration.

Braking components segment is likely to depict a CAGR of 14.5% through
2026, attributing to the presence of brake component manufacturers, ranging
from multinational corporations such as Bosch, Brembo and Akebono to several
other small-scale companies. The large-scale companies like Bosch have their
own well-established online sales channels, whereas the small-scale enterprises
are largely placing their products on e-commerce platforms to support domestic
as well as international customers, thereby significantly contributing to the
industry growth.

B to big B e-commerce automotive aftermarket is estimated
to register a CAGR of 15% over the analysis timeline considering the increasing
online purchases in bulk by tier-1 suppliers in order to provide equipment or
system directly to OEMs. Various automotive component/parts manufacturers are
now inclined towards investing in online platform for increasing their profit
margins. Further, distribution of B to Big B automotive aftermarket
predominantly comprises of fast-moving and standardized automotive parts and
commercialization of delivery services in conjunction with availability of
product at competitive prices will positively influence the segment growth.

Europe e-commerce automotive aftermarket is projected to witness a CAGR
of 14% over the forecast period owing to the presence of well-developed
infrastructure for e-commerce across several countries in the region. Moreover,
shifting consumer preference towards online purchase of automotive parts on
account of competitive pricing is further adding to the regional growth.

According to the Society of Motor Manufacturers and Traders, automotive
parts in the UK has shown remarkable transformation with the emergence of
e-commerce and shifting preferences of car owners. One in three British
residents visit eBay.co.uk every month and it is growing as a popular
marketplace for automotive parts in the country.

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“E-Commerce Automotive Aftermarket by
Growth Insight, Competitive Analysis and Regional Statistics to 2030”. https://www.gminsights.com/industry-analysis/e-commerce-automotive-aftermarket