QualityStocks News - Boreal Water Collection (BRWC) Taps Booming Bottled Water Market with Premium Water Sources & Client-Focused Bottling

QualityStocks would like to highlight Boreal Water Collection (OTC: BRWC), an established water bottler of premium private-labeled bottled water products tailored for each client’s particular need, be it publicity, promotion, marketing, internal use or a specific event. This emphasis on customization and quality has earned Boreal an impressive reputation, evidenced by its prestigious customer base of high-end beverage brands, retailer channels, high-end hotels and restaurant chains such as H&M, Mercedes, W Hotels, Dean & Deluca, Fred Water, Wat-aah, Saks Fifth Ave, Balance Water, NY Quin Hotel, Bouchon Bakery and Princeton University, just to name a few.

In the company’s news,

Boreal Water Collection is benefitting from a major change in consumer drinking habits. Globally, consumers are trending more and more towards healthy beverages and away from soft drinks that are high in calories, often containing either HFC (high-fructose corn syrup) or some form of artificial sweetener like Aspartame. Today, huge numbers of consumers worldwide are opting instead to enjoy a growing diversity of bottled waters, creating particularly choice markets for higher-end still waters, as well as a range of sparkling/mineral waters. The broader retail bottled water market is on track to grow nearly 30% by 2018 to around $17B, according to a breakdown of Simmons National Consumer Survey data in a recent report by Packaged Facts, with the sparkling water segment, which more than doubled between 2008 and 2013, on-track for a roughly 25.6% CAGR, topping out around $4.1B in 2018.

Strong receptivity among health-conscious consumers to bottled waters can be seen in the 22% growth rate over the past decade among U.S. adults. Companies like True Drinks (OTC: BAZI), known for their vitamin-enhanced, naturally flavored waters, as well as innovative fruit-juice blend and enhanced water beverage companies like private firm SOBE (South Beach Beverage Company), both of which use all-natural Stevia leaf extract as their base sweetener, have been taking sizeable chunks of the beverage market from sector majors like PepsiCo (NYSE: PEP) and Coca-Cola (NYSE: KO).

Pepsi and Coca-Cola have both had to shift gears to appeal to this still-growing, health-conscious beverage market, with products like Aquafina and Vitaminwater. A Similar shift has taken place at Nestle (OTC: NSRGY), whose Resource brand targets the lucrative premium bottled water segment. On the global stage, shrinking supplies of high-quality drinking water are setting up incredible momentum for bottled water products, with a Netscribes report last year indicating a 140% rise in bottled water consumption, led by health concerns over the availability of safe drinking water, combined with burgeoning population numbers.

Domestically, there are only a handful of dynamic and yet highly investor-accessible plays to be made in the premium bottled water segment, with Boreal Water Collection (OTC: BRWC), a personalized bottler of private label water and a purveyor of their own brands of award-winning water products, being a lead example. BRWC has a vast array of bottle types to choose from and simply requests graphics and labeling direction from clients, able to deliver the entire spectrum of waters, from premium, functional and vitamin-enhanced, to caffeinated, natural spring, and sparkling waters.

Perhaps even more important is Boreal’s superb logistical story, with exclusive access to two pristine and abundant premiere springs, one in the untrammeled, rocky terrain of the Catskill Mountains in up-state New York, and the other deep in the untouched wilds of Quebec, Canada. In this business, premium water quality is key to capturing the taste buds of consumers and keeping them coming back for more product and the Q3 FY14 growth BRWC highlighted last month, driven by strengthening of their core product lineup and expansion of their global client list, makes this fact as clear as the natural springs their waters come from.

BRWC saw a 14% jump in YoY sales for the third quarter of 2014, with a handsome 57% increase in gross profits, on strong performance from their distribution network, co-packing/labeling businesses and a winning sales strategy that has increased traction for their brands, with both new and old customers alike. The mineral-rich Precambrian Era rock strata at the company’s primary spring in the Catskills, no doubt plays a large role in the company’s success, especially with their high-end private label clients. Furthermore, brand awareness initiatives, like the company’s CEO, Francine Lavoie, doing a major exhibition at China’s top food and beverage industry trade show last month, during the FHC China 2014 Show in Shanghai, are helping to seriously bolster the Boreal brand’s overall global market presence.

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