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Sparkling Water Market: Comprehensive Assessment by Type, Application, and Geography


Executive Summary


The global sparkling water market research reports indicate a positive outlook for the industry in the coming years. The market is expected to grow at a CAGR of % during the forecasted period due to increasing consumer preference for healthier beverage options and a growing awareness of the negative health effects of sugary drinks.

One of the key market trends in the sparkling water industry is the shift towards natural and organic ingredients. Consumers are increasingly looking for healthier and more sustainable beverage options, leading to a rising demand for sparkling water made with natural flavors and no artificial additives.

Geographically, the North American market is one of the largest for sparkling water, driven by changing consumer preferences towards healthier alternatives to sugary drinks. The Asia-Pacific region is also witnessing rapid growth in the sparkling water market, fueled by increasing disposable incomes and a growing health-conscious population.

Europe is another significant market for sparkling water, with countries like Germany, France, and the UK leading the way in terms of consumption. The USA, with its increasing focus on health and wellness, is also a major market for sparkling water.

China, with its large population and rising middle class, presents a significant opportunity for growth in the sparkling water market. The increasing urbanization and changing lifestyle habits in China are driving the demand for healthier beverage options like sparkling water.

Overall, the sparkling water market is poised for significant growth in the coming years, driven by changing consumer preferences and a growing awareness of the health benefits of low-calorie and natural beverages. Geographically, the market is spread across North America, Asia-Pacific, Europe, USA, and China, with each region contributing to the overall growth of the industry.


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Market Segmentation:


This Sparkling Water Market is further classified into Overview, Deployment, Application, and Region. 


In terms of Components, Sparkling Water Market is segmented into:


  • Coca-Cola
  • Cott
  • Danone
  • Dr. Pepper Snapple
  • Nestle
  • PepsiCo
  • A.G. Barr
  • Crystal Geyser
  • Suntory
  • Sparkling Ice
  • Tempo Beverages
  • VOSS of Norway
  • Mountain Valley Spring Water


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The Sparkling Water Market Analysis by types is segmented into:


  • Flavoured Sparkling Water
  • Unflavoured Sparkling Water


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The Sparkling Water Market Industry Research by Application is segmented into:


  • Food and Drink Specialists
  • Retailers
  • Others


In terms of Region, the Sparkling Water Market Players available by Region are:



North America:


  • United States

  • Canada



Europe:


  • Germany

  • France

  • U.K.

  • Italy

  • Russia



Asia-Pacific:


  • China

  • Japan

  • South Korea

  • India

  • Australia

  • China Taiwan

  • Indonesia

  • Thailand

  • Malaysia



Latin America:


  • Mexico

  • Brazil

  • Argentina Korea

  • Colombia



Middle East & Africa:


  • Turkey

  • Saudi

  • Arabia

  • UAE

  • Korea




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Key Drivers and Barriers in the Sparkling Water Market


Key drivers in the Sparkling Water market include increasing consumer awareness about the health benefits of low-calorie alternatives to sugary drinks, changing consumer lifestyles leading to a preference for healthier beverages, and a rise in demand for on-the-go hydration options. However, barriers to growth in the market include competition from other beverages, such as flavored water and ready-to-drink teas, as well as concerns about environmental sustainability due to the use of plastic packaging. Challenges faced in the market include managing distribution costs, maintaining product differentiation in a crowded market, and addressing consumer perception that sparkling water can be bland or tasteless.


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Competitive Landscape


Coca-Cola, a leading player in the competitive sparkling water market, has a long history dating back to 1886. The company has diversified its product range over the years, including entering the sparkling water market with brands like Dasani Sparkling and Smartwater Sparkling. Coca-Cola has seen significant market growth in the sparkling water segment, driven by increasing consumer demand for healthier beverage options. With a strong distribution network and marketing strategies, Coca-Cola has been able to capture a sizeable share of the market.

Another key player in the market is PepsiCo, a global food and beverage company known for brands like Pepsi, Tropicana, and Gatorade. PepsiCo has also made a foray into the sparkling water market with brands like Bubly and Lifewtr. The company has experienced steady market growth in the sparkling water segment, leveraging its strong brand presence and marketing capabilities. PepsiCo's sales revenue in the sparkling water category has been on the rise, reflecting the growing popularity of its products among consumers.

Danone, a multinational food company, is another significant player in the sparkling water market. The company's history dates back to 1919, and it has since expanded its product portfolio to include brands like Evian and Volvic in the sparkling water segment. Danone has shown impressive market growth in the sparkling water category, driven by a focus on sustainability and health-conscious consumer trends. The company's sales revenue in the sparkling water segment has been growing steadily, reflecting the increasing demand for its products in the market.


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27 Jun 2024
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