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Drinkable Yogurt Market Outlook: Industry Overview and Forecast (2024 to 2031)
Executive Summary
The global drinkable yogurt market research report provides a comprehensive analysis of the current market conditions and future growth prospects. The report indicates that the drinkable yogurt market is expected to grow at a CAGR of 4% during the forecasted period.
Market trends in the drinkable yogurt market include the rising popularity of probiotic-rich products, increased consumer awareness about the health benefits of yogurt, and the growing demand for convenient and on-the-go snacks. Manufacturers are also focusing on product innovation and introducing new flavors to cater to changing consumer preferences.
In terms of geographical spread, North America, Asia Pacific, Europe, the USA, and China are key regional markets for drinkable yogurt. North America is a major consumer of drinkable yogurt, with the USA being a significant contributor to market growth. Asia Pacific is expected to witness rapid growth due to increasing urbanization, changing dietary habits, and rising disposable income levels. European countries like France and Germany are also key markets for drinkable yogurt.
In China, the drinkable yogurt market is experiencing strong growth, driven by increasing health consciousness among consumers and the growing popularity of dairy products. The emerging middle-class population in China is also fueling demand for healthy and nutritious snacks like drinkable yogurt.
Overall, the drinkable yogurt market is poised for steady growth in the coming years, driven by consumer preferences for healthy and convenient food options. Manufacturers are expected to focus on product innovation, expanding distribution channels, and strategic partnerships to capitalize on the growing demand for drinkable yogurt across different regions.
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Market Segmentation:
This Drinkable Yogurt Market is further classified into Overview, Deployment, Application, and Region.
In terms of Components, Drinkable Yogurt Market is segmented into:
- Danone
- Lactalis
- Arla Foods
- Chobani
- DMK Deutsches Milchlontor
- Fage
- Fonterra
- General Mills
- Groupe Danone
- Grupo Alpura
- Kraft Foods Group
- Nestle
- Schreiber Foods
- Ultima Foods
- Yakult Honsha
- Yeo Valley
- Yoplait
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The Drinkable Yogurt Market Analysis by types is segmented into:
- Regular Yogurt
- Fat-free Yogurt
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The Drinkable Yogurt Market Industry Research by Application is segmented into:
- Supermarket/ Hypermarket
- Convenience Store
- Grocery Store
- Online
- Others
In terms of Region, the Drinkable Yogurt Market Players available by Region are:
North America:
- United States
- Canada
Europe:
- Germany
- France
- U.K.
- Italy
- Russia
Asia-Pacific:
- China
- Japan
- South Korea
- India
- Australia
- China Taiwan
- Indonesia
- Thailand
- Malaysia
Latin America:
- Mexico
- Brazil
- Argentina Korea
- Colombia
Middle East & Africa:
- Turkey
- Saudi
- Arabia
- UAE
- Korea
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Key Drivers and Barriers in the Drinkable Yogurt Market
Key drivers in the Drinkable Yogurt market include rising consumer interest in healthy and convenient food options, increasing awareness about the health benefits of probiotics and fermented products, and the growing demand for on-the-go snacks. However, barriers such as high competition from other beverages, limited shelf-life, and fluctuating raw material prices can hinder market growth. The challenges faced in the market include ensuring consistent quality and taste of the product, addressing concerns about sugar content and artificial ingredients, and meeting the demands of a diverse consumer base with varying preferences and dietary restrictions. Additionally, regulatory requirements and marketing strategies also pose challenges in the Drinkable Yogurt market.
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Competitive Landscape
Danone, also known as Groupe Danone, is a multinational food-products corporation headquartered in Paris, France. The company was founded in 1919 by Isaac Carasso and is one of the largest producers of dairy products worldwide. Danone has a strong presence in the drinkable yogurt market with its popular brand, Danone Activia. The company has experienced steady market growth over the years, expanding its product range and geographical reach. Danone reported sales revenue of over $26 billion in 2020.
Lactalis is another key player in the drinkable yogurt market. It is a French multinational dairy company that was founded in 1933 by Andre Besnier. Lactalis has a diverse product portfolio that includes a range of dairy products, including drinkable yogurt under brands like Bio or Lactel. The company has seen significant market growth through acquisitions and strategic partnerships, expanding its presence in key markets globally. Lactalis reported sales revenue of over $23 billion in 2020.
Chobani is a leading American brand in the drinkable yogurt market. Founded in 2005 by Hamdi Ulukaya, Chobani has become known for its Greek yogurt products, including drinkable yogurt varieties like Chobani Drink. The company has achieved rapid market growth through innovation and a focus on providing healthy and high-quality products to consumers. Chobani reported sales revenue of around $ billion in 2020.
Overall, the drinkable yogurt market is highly competitive, with these key players and others constantly striving to innovate and meet the evolving preferences of consumers. As the demand for healthy and convenient dairy products continues to rise, these companies are expected to drive further growth and expansion in the market.
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