To Achieve Maximum SIP Value, Move Beyond SIP Trunking, Recommends Alsbridge

Award winning benchmarking, sourcing and transformation advisory firm, Alsbridge Inc., today released a report To Achieve Maximum SIP Value, Move Beyond SIP Trunking, discussing why enterprises fail to harness the full value of Session Initiation  Protocol (SIP), in spite of it being considered an extremely powerful communications enabler.

Session Initiation Protocol is becoming an increasingly ubiquitous game-changer for businesses. Yet, many enterprises that have already deployed SIP, and many others in the initial planning stages, fail to harness its full value, especially in the cost savings and technology arenas. Why? According to Chip Wagner, CEO, Alsbridge Inc., “Enterprises approach it solely as a SIP trunking initiative, in which they migrate, from the public switched telephone network (PSTN), and reconnect SIP trunks to legacy systems, while reusing their incumbent carrier's antiquated architecture, limited definitions, and dictated price points.”

The latest report by Alsbridge discusses the SIP Version 2 transformational approach that enables native communications and thus an improved customer experience among all internal and external parties, the ability to change carriers in minutes, significant leverage when carrier contracts are set to expire, and access to new markets and cloud-based applications. This approach is based on the following realities:

• The real value of SIP is the session interoperability, leverage, and reach enterprises attain across multiple providers, partners and customers.
• An effective SIP strategy is one that leverages multiple providers, e.g., wireline and wireless carriers, partners, and VoIP peering providers.
• The FCC's Technical Advisory Council has recommended the PSTN - in particular the "S", or the circuit-switched part of the nation's public telephone network - be sunsetted by 2018.
• Today's organizations have at minimum two networks, their IP network and the PSTN. They likely also have a mobile network, and perhaps others, all of which require support, resources and capital expenditure. Why would they want numerous networks, providing duplicate services when they can have just one?

Wagner says, “When Alsbridge clients have taken the transformational route versus typical SIP trunking, they have experienced monumental savings of greater than 50 percent, and ROI in less than 24 months.”

To know more about SIP Version 2 transformational approach, and how it can help you develop and implement your SIP strategy, download the complete whitepaper To Achieve Maximum SIP Value, Move Beyond SIP Trunking.

About Alsbridge Inc.

Alsbridge is a global consulting firm that provides data-driven sourcing advisory and benchmarking services for IT, Finance and Sourcing executives.  We’ve helped hundreds of companies reduce costs and get more value from their vendors.  Our experienced consultants leverage proprietary tools and information databases to identify and engage the optimal vendors for your situation, negotiate best practice terms at fair market prices, and improve the way you work with your vendors.  Alsbridge clients utilize the most cost effective and value added sources globally for IT infrastructure services, hardware and maintenance, network services, software and maintenance, application support and development, business processes and cloud services. Alsbridge was ranked the #1 outsourcing advisor in the world by the International Association of Outsourcing Professionals (IAOP) based on the value delivered to clients.  This commitment to delivering value to our clients has made Alsbridge a distinguished member of the 2010 Inc. 500 fastest growing privately held companies in America.

EDITORS/WRITERS: Journalists interested in covering the above topic or interviewing one of our SMEs please contact:

Scott Tims
Office: 214-378-7970 ext. 278
stims@thepointgroup.com
www.alsbridge.com