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Automotive Noise, Vibration & Harshness (NVH) Materials Market Size: Market Outlook and Market Forecast (2024 to 2031)


The "Automotive Noise, Vibration & Harshness (NVH) Materials Market" is focused on controlling cost, and improving efficiency. Moreover, the reports offer both the demand and supply aspects of the market. The Automotive Noise, Vibration & Harshness (NVH) Materials market is expected to grow annually by 14% (CAGR 2024 - 2031).



This entire report is of 181 pages.


Automotive Noise, Vibration & Harshness (NVH) Materials Introduction and its Market Analysis


The Automotive Noise, Vibration & Harshness (NVH) Materials market research report provides insights into the global market conditions for materials used to reduce noise, vibration, and harshness in vehicles. The target market for these materials includes automotive manufacturers and suppliers looking to improve the overall driving experience for consumers. Major factors driving revenue growth in this market include increased demand for quieter and more comfortable vehicles, as well as rising concerns about noise pollution and customer satisfaction. Key players in the market include NIHON TOKUSHU TORYO, 3M Collision, and Megasorber. The report's main findings highlight the growing importance of NVH materials in the automotive industry and recommend investment in research and development to meet consumer expectations.


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The Automotive Noise, Vibration & Harshness (NVH) Materials market is experiencing significant growth, particularly in the segment of Polyurethane materials used in applications such as Hood, Trunk, and Chassis. These materials are in high demand due to their noise reduction, vibration damping, and comfort-enhancing properties in vehicles.

In terms of Regulatory and legal factors specific to the market conditions, manufacturers need to comply with strict emissions and safety standards set by regulatory bodies. Additionally, there are ongoing efforts to further reduce noise pollution from vehicles, adding to the demand for advanced NVH materials.

Overall, the Automotive NVH Materials market is expected to continue to grow as automakers focus on improving the overall driving experience for consumers. Polyurethane materials, specifically in the Hood, Trunk, and Chassis segments, will play a crucial role in meeting the industry's evolving needs for quieter and more comfortable vehicles. As regulations continue to evolve, manufacturers will need to adapt and innovate to meet the changing market conditions.


Top Featured Companies Dominating the Global Automotive Noise, Vibration & Harshness (NVH) Materials Market


The automotive noise, vibration, and harshness (NVH) materials market is highly competitive with key players such as NIHON TOKUSHU TORYO, 3M Collision, Megasorber, STP, Henkel, Nitto Denko Corp, Second Skin Audio, FatMat Sound Control, HushMat, Soundproof Cow, GT Sound Control, Wolverine Advanced Materials, Silent Coat, JiQing TengDa, Daneng, Beijing Pingjing, JAWS, Quiet Doctor, DAOBO, Shenzhen Baolise, and Beijing Shengmai.

These companies offer a wide range of NVH materials such as sound deadening mats, acoustic foams, and vibration dampeners designed to reduce noise and vibrations in vehicles. They cater to the automotive industry by providing solutions to improve the overall comfort and performance of vehicles.

These companies use various strategies to grow in the automotive NVH materials market, such as product innovation, strategic partnerships, mergers and acquisitions, and expanding their geographical presence. They focus on developing advanced materials that offer superior performance, durability, and cost-effectiveness to meet the evolving needs of the automotive industry.

In terms of sales revenue, companies such as 3M Collision, Henkel, and Nitto Denko Corp are among the top players in the automotive NVH materials market, with sales revenue in the millions. These companies have a strong market presence and a diversified product portfolio, allowing them to cater to a wide range of customer needs.

Overall, the companies operating in the automotive NVH materials market play a crucial role in driving the market's growth by providing innovative solutions to reduce noise, vibration, and harshness in vehicles, ultimately enhancing the overall driving experience for consumers.


  • NIHON TOKUSHU TORYO
  • 3MCollision
  • Megasorber
  • STP
  • Henkel
  • Nitto Denko Corp
  • Second Skin Audio
  • FatMat Sound Control
  • HushMat
  • Soundproof Cow
  • GT Sound Control
  • Wolverine Advanced Materials
  • Silent Coat
  • JiQing TengDa
  • Daneng
  • Beijing Pingjing
  • JAWS
  • Quier Doctor
  • DAOBO
  • Shenzhen Baolise
  • Beijing Shengmai


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Automotive Noise, Vibration & Harshness (NVH) Materials Market Analysis, by Type:


  • Polyurethane


Polyurethane is a commonly used material in automotive NVH applications due to its excellent vibration dampening properties. It helps in reducing noise levels and minimizing vibrations in the vehicle, providing a smoother and more comfortable ride for passengers. Polyurethane materials also offer durability, weather resistance, and flexibility, making them ideal for various NVH components such as bushings, mounts, and gaskets. The demand for automotive NVH materials, including polyurethane, is rising as automakers prioritize the refinement of vehicle noise, vibration, and harshness levels to enhance driving experience and meet stricter regulations on vehicle noise pollution.


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Automotive Noise, Vibration & Harshness (NVH) Materials Market Analysis, by Application:


  • Hood
  • Trunk
  • Chassis


Automotive Noise, Vibration & Harshness (NVH) materials are used in applications such as hood, trunk, and chassis to reduce noise and vibration levels in a vehicle. These materials are typically made of lightweight and high-performance materials such as foams, dampening pads, and composite materials. By using NVH materials, manufacturers can improve the overall driving experience by reducing noise and vibrations, therefore enhancing comfort and reducing fatigue for the driver and passengers. The fastest growing application segment in terms of revenue for NVH materials is chassis, as there is a growing demand for lightweight materials that can improve fuel efficiency and performance.


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Automotive Noise, Vibration & Harshness (NVH) Materials Industry Growth Analysis, by Geography:



North America:


  • United States

  • Canada



Europe:


  • Germany

  • France

  • U.K.

  • Italy

  • Russia



Asia-Pacific:


  • China

  • Japan

  • South Korea

  • India

  • Australia

  • China Taiwan

  • Indonesia

  • Thailand

  • Malaysia



Latin America:


  • Mexico

  • Brazil

  • Argentina Korea

  • Colombia



Middle East & Africa:


  • Turkey

  • Saudi

  • Arabia

  • UAE

  • Korea




The Automotive Noise, Vibration & Harshness (NVH) Materials market is expected to witness significant growth in regions like North America, Europe, Asia Pacific, USA, and China due to the increasing demand for noise and vibration reduction materials in the automotive industry. Among these regions, Asia Pacific is expected to dominate the market with a market share of around 40%, followed by North America and Europe with market shares of 25% and 20% respectively. The USA and China are also expected to contribute significantly to the growth of the market with market shares of 10% each.


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