Press Release Distribution for Effective Marketing and Branding Campaigns Available through TransWorldNews

Press release distribution remains a critical component in any company’s marketing and branding campaign as it serves to disseminate information about products, services, events or happenings within an organization to a large audience.

While there are a number of press release options available to a company it is important to utilize the proper outlet to get the most out of a press release. A company has to not only think about the content of their release but how effective that release will be in branding and marketing their company.

TransWorldNews offers a number of features for press release distribution that serve to complement a company’s marketing and advertising campaign. One of these features, known as the “ADit” application, enables a company to upload their own banner ads to their press release. These banner ads can be designated with a specific URL, directing readers to a specific page within a company’s Web site and driving traffic to those pages.

By implementing “ADit” on a press release a company can also ensure that a competitor’s ad does not appear on their release. “ADit” essentially allows a company to fully customize their release and keep their reader from being directed to another site.

In addition to “ADit,” TransWorldNews also offers the “URL Traffic Builder.” This application places a company’s Web site within an I-frame below their release and allows the reader to browse the company’s site directly from their press release. With this application a reader doesn’t have to bounce back-and-forth from the company’s release to their Web site.

As part of a standard press release TransWorldNews provides members with the ability to include a video, create a picture gallery and include a logo, all methods to further capture the reader with visual tools.

Press releases distributed through TransWorldNews are search engine optimized to ensure proper indexing within search engines, making it easier for readers to find when making search queries. This standard service of TransWorldNews is a vital tool in search engine marketing and can expand the reach of any press release for a member.

TransWorldNews offers a range of options for press release distribution including single press release submission to an unlimited press release distribution plan. For more information about the right option for you please visit: Press Release Distribution

To learn more about how the services of TransWorldNews please contact us at 404.352.4949.

Contact:

TransWorldNews

500 Bishop St. F-9

Atlanta, Ga. 30318

404.352.4949 (t)

404.355.9546 (f)