Distributing press releases remains one of the most popular methods of disseminating information concerning a company or their products and services. While many companies continue to utilize press release distribution services to spread their news the popularity of search engine marketing (SEM) applications has opened the door to several new outlets to generate awareness and build a brand.
Many of these SEM applications have been implemented in the press release services offered by TransWorldNews, a news and press release distribution outlet designed to create a greater Web presence for their clients. TransWorldNews provides members with the ability to distribute press releases that include a video, picture gallery, logo and links back to a company website as well as the option to upload their own banner advertisements to their press release through the ADit application and display their website in an I-frame using the URL traffic builder. By utilizing these SEM applications a member can create a more comprehensive press release that truly markets their company. Press release distribution on TransWorldNews can be done on a single release basis or through an unlimited press release package with options that include web-based distribution or a Web and Newsroom distribution option that places your release in front of journalists and editors at newspapers, television stations, radio stations and magazines. Each press release distributed through TransWorldNews is manually search engine optimized, ensuring that it is indexed properly within major search engines, this increasing the likelihood that it is found under the keywords and keyword phrases within the release. “The importance of press release distribution as a means of generating attention for a company hasn’t lessened but the press release service a company utilizes has become more important. A company wants to be certain that they get the most bang for their buck and TransWorldNews has created a platform in which they can truly maximize their exposure at an affordable price,” said Seth Cayer, director of business development at TransWorldNews. To learn more about the news and press release distribution services of TransWorldNews please contact us at 404.352.4949. Contact: TransWorldNews 500 Bishop St. F-9 Atlanta, Ga. 30318 404.352.4949 (t) 404.355.9546 (f)
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