News
Short Sale Print to Web Marketing Strategy
Pro Step Marketing, a real
estate-focused marketing strategy, design and implementation firm, works with Michael
Cowans, DRE# 01319580 in Santa Barbara, CA to develop and launch a marketing
plan and new website focused on assisting distressed homeowners find
comprehensive information and to investigate options to avoid foreclosure. As a
real estate professional specializing in handling short sales, a real estate
transaction option that banks will consider instead of foreclosure with
specific guidelines, Cowans knows how important it is in today’s market to
provide essential knowledge to homeowners in Central Coast facing financial
challenges.
Those who visit this Central Coast website CentralCoastForeclosureHelp.com
to Help Avoid Foreclosure will find information regarding the process of
foreclosure, what effects foreclosure has on a homeowner, and ways to prevent
the foreclosure process from continuing. The website features
easy-to-understand informational tools such as a list of frequently asked
questions, a glossary of terms, free reports and other resources that allow the
homeowner to get their questions addressed in a confidential manner.
Additionally, the Pro Step Marketing designed website offers
distressed homeowners information regarding short sales, often a viable
solution to foreclosure that can save a distressed homeowner from the damaging
effects foreclosure has on their credit. Cowans’ full plan also focuses on
“getting the word out” to sellers in Central Coast area by offering information
by mail and local media. This process allows homeowners who may be facing these
challenges to know what other options may be available then just bankruptcy or
foreclosure. With a description of how the short sale process works, how it
compares to a foreclosure, and how a homeowner may be able to qualify for a
short sale, this plan allows distressed homeowners to evaluate all their
options and know that there are experts in the Central Coast area that can help
them.
Pro Step Marketing [www.prostepmarketing.com] is the
real estate marketing strategy leader in providing fully executed marketing plans
for real estate professionals from print to web. Pro Step Marketing’s marketing
specialties include brand building, offline marketing, web design and search
engine optimization. Led by Tricia Andreassen, real estate industry expert,
author and speaker, the firm focuses on providing turn-key solutions that help
REALTORS® grow their business.
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