North America Wet Pet Food Market Size,
Share, Trends, Analysis 2027

The North America Wet Pet Food Market is accounted to US$ 8,880.9 Mn in 2018 and is expected to grow at a CAGR of 5.6% during the forecast period 2019 – 2027, to account to US$ 14,453.4 Mn by 2027.

Wet pet food, characterized by its high water content (75-85%) alongside dry ingredients, is gaining popularity among pet owners. This preference stems from the perceived health benefits, including boosted energy, muscle development, lean mass building, and overall growth stimulation in animals. Wet food provides essential nutrients like proteins, vitamins, and minerals, contributing to pet health and hydration. It is also a suitable option for pets with chewing difficulties due to dental issues or jaw misalignments. These advantages position wet pet food as a desirable and hydrating choice. However, its demand is contingent on pet health and owner preferences. Globally, the need for wet pet food is increasing, driven by a focus on premium pet food products and growing consumer attention to pet health.

North America Wet Pet Food Market Strategic Insights

Strategic insights for the North America Wet Pet Food market offer a data-driven analysis of the industry, encompassing current trends, key players, and regional specificities. These insights provide actionable recommendations, enabling businesses to differentiate themselves by identifying underserved segments or creating unique value propositions. Leveraging data analytics, these insights help industry participants – including investors, manufacturers, and other stakeholders – anticipate market shifts. A forward-looking perspective is crucial for stakeholders to prepare for market changes and establish long-term success in this dynamic region. Ultimately, effective strategic insights empower informed decision-making, driving profitability and achieving business objectives within the North America Wet Pet Food Market.

North America Wet Pet Food Market Insights

The North America wet pet food market is experiencing growth fueled by pet owners' increasing preference for superior pet food products. A key driver is the rising concern among pet owners regarding their pets' nutrition and overall health. Wet pet food, typically containing 75% to 85% water and animal/plant derivatives like chicken, beef, lamb, meat broth, vegetable broth, and eggs, is considered an excellent source of hydration. Its higher content of proteins, fats, and minerals, often with added flavors and preservatives, enhances its nutritional value and palatability. These nutrients offer significant health benefits, including energy boosts, muscle development and toning, lean mass building, infection resistance, support for daily activities, teeth and bone repair, and improved stamina for better metabolism. These advantages have significantly increased the demand for wet pet food among pet owners. The evolving perception of pets from "ownership" to "parenting" is a major factor propelling market growth. Furthermore, growing awareness about the importance of a proper diet for pets' overall well-being is leading buyers to choose premium food products, further driving the expansion of the North America Wet Pet Food Market.

NORTH AMERICA WET PET FOOD MARKET SEGMENTATION

North America Wet Pet Food Market, by Product

• Dog Food
• Cat Food
• Others

North America Wet Pet Food Market, by Packaging Type

• Canned
• Pouches
• Others

North America

North America Wet Pet Food Market, by Packaging Type

• Supermarket and Hypermarket
• Specialized Pet Shops
• Online
• Others

North America Wet Pet Food Market Company Profiles

• Blue Buffalo Co., Ltd.
• FirstMate Pet Foods
• Little BigPaw
• Mars, Incorporated
• Monge SPA
• Petguard Holdings, Llc
• Hill's Pet Nutrition, Inc.
• Nestlé Purina Petcare
• Butcher's Pet Care

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Author’s Bio:

Suryakant Gadekar

Senior Market Research Expert at Business Market Insights