Pea Flakes Market Is Projected To Grow Robustly By 2030

Pea Flakes Market Summary

The global pea flakes market size was valued at USD 3.09 billion in 2024 and is anticipated to reach USD 5.36 billion by 2030, expanding at a compound annual growth rate (CAGR) of 9.6% from 2025 to 2030. This growth is primarily fueled by the rising demand from urban pet owners and increasing expenditures on pet nutrition and wellness. Due to their relatively high protein content, essential minerals, and amino acids—along with a naturally sweet taste—pea flakes have gained prominence as a favored ingredient in animal feed across various domestic and agricultural segments.

In recent years, there has been a notable rise in spending on pet food and treats, particularly in highly urbanized regions around the globe. Many pet owners have become more discerning about the quality of food they provide, seeking products that incorporate high-fiber, protein-rich, and natural ingredients. Pea flakes, due to their nutritional value and palatability, are commonly used as food or treats for a wide range of pets, including rodents, birds, dogs, horses, rabbits, guinea pigs, hamsters, mice, gerbils, degus, chinchillas, and parrots.

Key Market Trends & Insights

• In 2024, the yellow peas segment emerged as the dominant contributor to revenue within the global pea flakes market. This is attributed to yellow peas’ high protein and fiber content, as well as the growing consumer shift toward plant-based foods, especially in urban areas. In addition to pet applications, yellow pea flakes are widely utilized in culinary preparations such as soups and stews, further enhancing their market appeal and contributing to segmental growth.
• The hypermarkets/supermarkets segment accounted for the largest revenue share in 2024 within the global pea flakes industry. This can be credited to increased product visibility and accessibility through these retail formats, as well as the rising tendency among urban consumers—particularly pet owners—to purchase pet food products from organized retail outlets that offer convenience and variety.
• Based on application, the food processing segment dominated the pea flakes market with a revenue share of 35.9% in 2024. This segment benefits from the growing incorporation of pea flakes into a wide range of processed food items, including breakfast cereals, baked goods, and convenient snack options. Additionally, the product’s role as a supplementary food ingredient for various pets and as a functional component in soups, sauces, dips, and more contributes to its strong market performance and continued demand.
• North America led the global pea flakes industry, capturing a revenue share of 34.6% in 2024. This regional dominance is largely due to the presence of a substantial pet-owning population, increasing demand for convenient and nutritious pet food, and the high concentration of pet food manufacturers and marketers in the region. Pet owners across North America, especially in the U.S., frequently use pea flakes as treats or supplementary nutrition for animals such as rabbits, birds, dogs, and horses.
• The U.S. held the largest share within the North American market in 2024, with its growth primarily driven by a sharp rise in consumer spending on pet care. According to the American Pet Products Association (APPA), total spending in the U.S. pet industry was estimated at USD 150.6 billion in 2024, underscoring the growing emphasis on pet wellness and nutrition among American households.
• Europe also secured a significant share of the global pea flakes market in 2024, supported by rising awareness of the nutritional benefits associated with the product. European consumers, particularly pet owners, are increasingly using pea flakes not only for pet feeding but also as ingredients in soups, sauces, and dips—contributing to regional demand across both animal and human food categories.
• The Middle East & Africa (MEA) region is anticipated to exhibit the fastest CAGR during the forecast period. The region’s growth is spurred by increasing demand within the pet food sector, a growing inclination toward plant-based dietary offerings, and expanding usage of pea flakes as ingredients in soups, sauces, and other processed food items. Improvements in distribution networks and rising disposable incomes are further supporting the market’s expansion in MEA.

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Market Size & Forecast

• 2024 Market Size: USD 3.09 billion
• 2030 Projected Market Size: USD 5.36 billion
• CAGR (2025-2030): 9.6%
• North America: Largest market in 2024
• Middle East & Africa: Fastest growing market

Key Companies & Market Share Insights

Several key players operate in the global pea flakes market, including Kessler Zoologiegroßhandel GmbH & Co. KG, BP Milling, Garden Valley Foods, GEMEF INDUSTRIES (SOTEXPRO), and JR Farm. These companies are actively pursuing strategies such as expanding their product portfolios, strengthening offline distribution channels, and enhancing digital engagement to sustain competitiveness and meet rising global demand.

• Inland Empire Foods Inc. offers a diverse portfolio of ingredients derived from peas, beans, and lentils. Their range includes yellow split pea flakes, garbanzo bean flakes, black bean flakes, and navy bean flakes. The company’s use of patented technology and proprietary in-house equipment design supports its capability to provide high-quality, diverse products to a global client base.
• Kessler Zoologiegroßhandel GmbH & Co. KG specializes in the trading, refining, and manufacturing of a wide range of natural raw materials and animal products. Its extensive product line spans categories such as feeding oils, sticks, granulates, powders, flakes, tablets, insects, fish, shellfish, vegetables, fruits, berries, herbs, seed mixes, and more—demonstrating its commitment to providing specialized nutritional solutions for both pets and livestock.

Key Players

• B P Milling Ltd.
• Garden Valley Foods
• GEMEF INDUSTRIES (SOTEXPRO)
• JR Farm
• Exotic Nutrition Pet Supply
• Inland Empire Foods Inc.
• Wheeeky Pets
• Kessler Zoologiegroßhandel GmbH & Co. KG
• Mealberry

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Conclusion

The global pea flakes market is experiencing robust growth due to rising demand for nutritious pet food, increasing awareness of plant-based ingredients, and expanding applications in food processing. Yellow peas remain the dominant segment, while supermarkets drive sales through accessibility. North America, particularly the U.S., leads the market with high pet care spending, while the Middle East & Africa region is poised for rapid growth. Key players are enhancing portfolios and distribution to remain competitive. As both pet and human food industries prioritize health and sustainability, pea flakes are expected to continue gaining momentum as a versatile, high-protein ingredient.