Snow Apparel Industry Growth, Size, Share, Trends & Forecast
Snow Apparel Industry
The global snow apparel market size is expected to reach USD 41.28 billion in 2030, expanding at a CAGR of 11.4% from 2023 to 2030, according to a new report by Grand View Research, Inc. The growth of the snow apparel industry is propelled by the increasing popularity of snow sports and the growing number of participants. This trend is supported by several factors that indicate a rising interest and engagement in winter sports activities. One key factor driving this popularity is the sense of adventure and thrill provided by snow sports. Activities such as skiing, snowboarding, and ice climbing offer unique and exhilarating experiences, attracting individuals who seek excitement and outdoor challenges. The allure of conquering snow-covered mountains, gliding down slopes, and navigating through pristine landscapes continues to captivate a diverse range of enthusiasts.
The top wear segment dominated the market by holding a major share in 2022. Snow apparel for the upper body is specifically designed to offer warmth and protection in cold, windy, and snowy conditions during winter activities like skiing, snowboarding, and snowshoeing. These garments encompass a range of options, including jackets, base layers, hoodies, sweaters, and turtlenecks. jackets serve as the outermost layer and are engineered to be waterproof, breathable, and insulated, ensuring that the wearer remains warm and dry even in challenging weather conditions. Base layers, worn closest to the skin, prioritize breathability and thermal insulation while effectively wicking away moisture to keep the body dry and comfortable.
The specialty stores segment held the largest market size in 2022. Specialty stores play a significant role as a major distribution channel in the snow apparel industry, primarily due to their extensive range of skiing and snowboarding apparel and accessories. These stores cater to the needs of both recreational skiers and snowboarders, offering a diverse selection of products. Many consumers in this market prefer to shop offline at specialty stores because it allows them to have a hands-on experience. By visiting these stores, customers can physically try on the clothing and accessories, ensuring that they fit properly and meet their requirements for effectiveness and comfort. This in-person shopping experience provides reassurance and confidence in the products before making a purchase.
Europe accounted for the largest share of the market region as it attracts a large number of tourists due to its stunning landscapes and abundance of resorts that cater to snow activities. This trend is expected to drive the demand for snow apparel in the region during the forecast period. Consumers in the market are not only seeking functional snow apparel but also placing importance on style and durability. As a result, there is a growing demand for high-quality snow apparel that utilizes advanced materials. These materials offer enhanced protection against the challenging weather conditions often encountered during snow activities.
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Snow Apparel Market Segments Highlights:
Snow Apparel Market Report Segmentation
Grand View Research has segmented the global snow apparel market based on product, application, price point, distribution channel, and region:
Snow Apparel Product Outlook (Revenue, USD Million, 2017 - 2030)
Snow Apparel Application Outlook (Revenue, USD Million, 2017 - 2030)
Snow Apparel Price Point Outlook (Revenue, USD Million, 2017 - 2030)
Snow Apparel Distribution Channel Outlook (Revenue, USD Million, 2017 - 2030)
Snow Apparel Regional Outlook (Revenue, USD Million, 2017 - 2030)
Key Snow Apparel Company Insights
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