Motive Interactive, a San Diego-based global mobile ad network, was named #3 to the Top 25 Advertising Partners list by TUNE, the enterprise SaaS company for mobile marketers and the company behind MobileAppTracking and HasOffers. This is a significant jump from the #11 position held in February 2014. TUNE selected Motive Interactive by analyzing more than 500 MobileAppTracking integrated partners and generated the rankings based on three factors including revenue per install, install volume, and client adoption.
Brendan Smith, Founder and CEO of Motive Interactive, has fostered a collaborative environment where innovation, uncompromising integrity and passion for its clients led to over 300% growth in the past few years. The organization's keen eye for delivering new product lines, its history of success in domestic and international digital advertising, and their ability to adapt to the ever changing and fast-growing mobile advertising space are key reasons for their rapid growth rate and success. "We are truly honored to be named again to the top 25 list, especially considering the strong competition in our industry," said Smith. "I credit my team for always staying ahead of trends, and for providing expert insight and continually innovating to attract and retain clients."
Advertising on mobile devices has seen explosive growth. In 2013, an estimated $13.1 billion was spent on mobile ads, and that number is expected to exponentially grow to $42 billion by 2017. Motive’s impact on the industry has not gone unnoticed. Peter Hamilton, CEO and Partner of TUNE, stated that, “it’s been exciting to witness the significant growth Motive has experienced since integrating with MobileAppTracking in 2011.”
About Motive Interactive:
Motive Interactive is a performance-based global mobile ad network that represents brands across numerous verticals with a focus on user acquisition for mobile apps. Motive remains a privately held firm with its technical, marketing, and sales operations in San Diego, California. As an early adopter, Motive transitioned its business into mobile in 2011, and provides mobile marketing services for many of the leading app companies across the globe. Motive develops and markets technologies, strategies, and services that have been defining digital marketing since 2003. A commitment to quality and dedication to clients' success defines their operating philosophy.
More information can be found at www.motiveInteractive.com.
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