Acne Studios Founder Jonny Johansson Talks Denim

Although the denim market is saturated with a plethora of brands, there are still labels that continue to set themselves apart from the competition. These are the labels that understand how it’s extremely difficult to create the perfect pair of jeans for the consumer but still strive to do so. One particular company that has helped denim be categorized as a wardrobe staple is Acne Studios, which has remained true to its philosophy since its launh back in 1997. Style.com had the opportunity to sit down with the founder Jonny Johansson to talk about the journey of Acne and the other denim brands that inspire him. Check out excerpts from the interview below and head over to Style.com for the full read.