“Your brand is what other people say about you when you're not in the room”. Everyone has a different style when it comes to their own brand. A good brand doesn’t need to cost you millions of dollars, but it does require a lot of creativity and research. Studies show that 89 percent of shoppers stay loyal to brands they share similar values with.

Here are some factors that you need to consider to build a strong brand:

Brand design (colors, font, packaging, themes, etc.)

Social media presence

Environment and company culture

Product quality and pricing

Website and marketing

Taglines and slogans

Customer service

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