Commercial Wallpaper Market Growth, Trends, Industry
Analysis and Forecast - 2031

The global commercial wallpaper market is anticipated to
grow at a CAGR of 3.6% during the forecast period. Wallpapers can fetch color
and style to a room, cover up imperfections in a wall, and create effects that
are hard to achieve with paint. The global commercial wallpaper market growth
is being driven by a factor such as increasing consumer inclination towards
transforming enterprise décor and interior designs and increasing trend of
sustainable development which is motivating manufacturers to come up with
environment-friendly products to eliminate carbon footprint. 

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The high preference for eco-friendly wallpapers is another
factor propelling the demand for vinyl-based products. For instance, the energy
required to produce vinyl wallpapers is only half of the amount that is
required to manufacture paper wallcoverings. On the other hand, the demand for
commercial wallpapers is also backed by the rise in the number of restaurants,
clubs, bars, and cafes globally where wallpapers play an important role in
attracting customers and giving them a sense of well-being and a relaxed
atmosphere. 

Moreover, the durability and convenience of installation in
comparison to conventional wall decoration methods such as wall painting
increases its demand in the industry. Apart from these, technological
advancement in printing solutions is bringing new growth opportunities to the
market. The challenge associated with the wallpaper is that it is not
convenient to use in areas such as the kitchen, bathroom, or exterior
decoration of the building due to water and constant exposure to sunlight.
Players operating in the market need to overcome this challenge to grow better
in the market. 

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Segmental Outlook  

The global commercial wallpaper market is segmented based on
the wallpaper type and distribution channel. Based on the wallpaper type, the
market is sub-segmented into vinyl-based, non-woven, paper-based, fabric
wallpaper, and others. Based on the distribution channel, the market is
sub-segmented into a specialty stores, home centers, e-commerce, and
others. 

Based on type, vinyl-based wallpapers have witnessed
enormous growth in recent years. Vinyl-coated wallpaper has a paper base that
is treated with a chemical form of vinyl, such as acrylic vinyl. The coating
adds an extra layer of protection from humidity and moisture. The high
functionality such as strong and resistant to damage and high-end durability,
provided by these wallpapers made them popular for commercial use. Not only do
these wallpaper assist in hiding imperfections, however, they are also safe for
indoor air quality. In addition, one of the biggest advantages associated with
vinyl-coated wallpaper is that it can be cleaned without damaging it. The vinyl
coat protects the patterns and paper from water damage. These factors drive the
segment growth during the forecast period.

Regional Outlook 

Geographically, the global commercial wallpaper market is
classified into four major regions including North America (the US and Canada),
Europe (UK, Germany, France, Italy, Spain, and the Rest of Europe),
Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia-Pacific), and
Rest of the World (Latin America and the Middle East and Africa (MEA)). The
wallpaper market in Asia-Pacific is projected to expand rapidly during the
forecast period. The factors such as rapid development in building, construction,
and infrastructure, and rapid urbanization are boosting regional growth. In
addition, major players with prominent market shares are focusing on expanding
their portfolios and thus enhancing their customer base across the region which
is also the prominent expected to create new growth opportunities in upcoming
years. 

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