Dental Equipment Market Key Growth Strategies Adopted By the Top Companies

The prominent players in the dental equipment market
are 3M Company (U.S.), A-dec Inc. (U.S.), BIOLASE Technology (U.S.),
Carestream Health (U.S.), Danaher Corporation (U.S.), Dentsply
International (U.S.), Ivoclar Vivadent (Liechtenstein), Midmark
Corporation (U.S.), Planmeca Oy (Finland), and Sirona Dental Systems
Inc. (U.S.). Danaher Corporation (U.S.) was the global leader in the
dental equipment market in 2013. It is a well-known company and has an
exhaustive product portfolio. The company adopted acquisitions as its
key business strategy to uphold its leadership position in the dental
equipment market. In this regard, in June 2014, Kerr Corporation (a
subsidiary of Danaher Corporation) acquired DUX Dental (U.S.) and Vettec
Inc. (U.S.), two dental imaging companies.

According to research report dental equipment’s market is projected
to reach USD 7.5 billion by 2021 from USD 5.9 billion in 2016, at a
CAGR of 4.9%.

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Market Size Estimation
Both top-down and bottom-up approaches
were used to estimate and validate the total size of the dental
equipment market. These methods were also used extensively to estimate
the size of various sub segments in the market. The research
methodology used to estimate the market size includes the following:
The key players in the industry and markets have been identified through extensive secondary research.
The
industry’s supply chain and market size, in terms of value, have been
determined through primary and secondary research processes.
All
percentage shares, splits, and breakdowns have been determined using
secondary sources and verified through primary sources.
Data Triangulation

After arriving at the overall market size using the market size
estimation processes as explained above—the market was split into
several segments and sub segments. In order to complete the overall
market engineering process and arrive at the exact statistics of each
market segment and sub segment, the data triangulation and market
breakdown procedures were employed, wherever applicable. The data was
triangulated by studying various factors and trends from both, the
demand and supply sides.

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The
key strategies followed by most companies in the dental equipment
market are new product launches; acquisitions; and agreements,
collaborations, and partnerships. New product launches accounted for the
largest share of the overall growth strategies adopted by the market
players from 2011 to 2014. Players adopted this strategy to enhance
their product portfolios in dental equipment. Some of the leading
players who adopted this strategy include A-dec, Inc. (U.S.), BIOLASE,
Inc. (U.S.), Carestream Health, Inc. (U.S.), Ivoclar Vivadent
(Liechtenstein), Midmark Corporation (U.S.), Planmeca Oy (Finland), and
Sirona Dental Systems, Inc. (U.S.). Agreements, collaborations, and
partnerships accounted for the second-largest share of the overall
growth strategies adopted by the players in the market.