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Analysis of Vehicle Platform Strategies of Key Global OEMs

Dallas 2/9/2012 4:23:54 PM

This study presents the analysis of vehicle platform strategies of key global original equipment manufacturers (OEMs) in the light vehicle category. It introduces definitions of a vehicle platform and architecture. It presents an overview of existing and proposed vehicle platform introductions by key 12 OEM groups. The study also discusses market forces and its influence on platform strategy for these key OEM groups. A comparative analysis is drawn. A correlation with compound annual growth rate (CAGR) is also established. Current and future dynamics of key global OEMs is discussed in detail along with clear illustration of activities undertaken by various OEMs globally. The study also discusses benefits of adoption of platform strategy.


Table of Contents

1. Executive Summary
Key Takeaways and Summary

Executive Summary of the Study 


2. Vehicle Platform and Parts Standardization
Overview of Platform Standardization

Construction and Benefits and Limitations of Platform Standardization 


3. Market Environment
Drivers and Restraints

Introduction of Market Drivers and Restraints and Industry Challenges 


4. Industry Forecasts
Platform Standardization Industry Forecasts

Key Industry Forecasts of Platform Standardization 


5. Key Global OEMs Platform Strategy
Global OEM Groups Platform Strategy

Analysis of Key Global OEMs Platform Strategy 


6. OEM Profiling
Key OEMs Platform Standardization

Five OEMs Detailed Platform Discussion 


7. Understanding the Effectiveness of Key Global OEMs Platform Strategy
Measure of Key Global OEMs Platform Strategy

Indices of Measurement and Measurement of Peformance 


8. Regional Approaches of Key Global OEMs - A Review
Four Key Regional Approaches

Regional Approaches 


9. Conclusions and Recommendations
Conclusions from the Study

Strategic Conclusions and Recommendations 


10. Appendix
List of Industry Participants and Abbreviations

Key Participants and Abbreviations used in this Study 


11. Legal Disclaimer
Disclaimer

Disclaimer of this Study 


12. Market Engineering Methodology
About Frost & Sullivan

Core Deliverables of Frost & Sullivan

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